Apps and Software Guide

Adobe MAX 2009 Event Highlights

Adobe MAX 2009 Event Highlights



Adobe Flash Player 10.1 on the Way

Paving the Way for Greater Creative Content

Adobe held its MAX conference in Los Angeles, USA this year. Last year, it was held in San Francisco and Chicago the year before. Held from 4th to 7th October 2009, this year's conference saw some 3,500 developers in attendance and more than 100 journalists from different countries flocking to both its Nokia Theatre keynote sessions and the Los Angeles Convention Centre for an entire day's worth of developer sessions covering Adobe's range of designer software (InDesign, Photoshop, After Effects) to programming (Flash, DreamWeaver, Flex, LiveCycle) and so on. Here's a quick video overview followed by our usual coverage:-

The conference follows the September 15 announcement of Adobe's planned acquisition of Web analytics company Omniture. Kick-starting the first day, CEO and President of Adobe, Shantanu Narayen welcomed the attendees at the Nokia Theatre and shared his vision for designers and developers.

Of course, one of the biggest news was announced by Kevin Lynch, Chief Technology Officer of Adobe who unveiled Flash Player 10.1 for smartphones, netbooks, PCs and other Internet-connected devices. He emphasized that Flash Player 10.1 would support HTTP video streaming (which is a big deal), content protection and peer assisted networking. We saw the first actual implementation of this at NVIDIA's GeForce Technology Conference 2009 just last week and we've got that linked below in our Related Links section below should you want a more thorough video comparison and expectation.

A public developer beta is expected for Windows Mobile, Palm webOS and desktop operating systems before end 2009 while support for Android and Symbian is expected by early 2010. This means we can expect smartphones with full Flash Players to ship by H1 2010.