In The Zone | Samsung AV Roadshow 2009: A Showcase Of Audio And Visual Advancements

Samsung AV Roadshow 2009: A Showcase Of Audio And Visual Advancements

littlelion | 12 May, 2009 15:41

Samsung, as we know, is known for good and beautiful things that start with the letter “s” – sexy, stunning and sophisticated. As a manifestation of this impression, the local arm of the Korean giant recently showcased a new array of CE innovations at the Samsung AV Roadshow 2009 which was held at the NBC Tent in Taguig City.

Though the Rockwell Tent could be a fine venue as well, Samsung’s wise decision to use the NBC Tent should give you a fair idea of how large the event was. It’s not our intention to spoil your reading, but we’re telling you – it’s a BIG SHOW!

But before we proceed to the highlights and sidelights of the Samsung 2009 AV Roadshow, we would like to stress that Samsung Philippines had also invited us, together with a select members of the I.T. and lifestyle media, to an intimate press briefing at the Mandarin Oriental Hotel, a couple of weeks prior to the big event. Considerably a closed-door affair, it provided us with a first-hand encounter with Samsung’s much talked-about LED-backlit Full HDTVs, the superstars which heralded this year’s Roadshow.

That’s for the appetizer; now, going back to the main course.

Our voyage to Samsung’s new world of innovations began with a presentation that gave emphasis to the company’s commitment to produce eco-friendly HDTVs that deliver only unparalleled picture quality.

Clearly, Samsung makes this pledge happen with the introduction of its newest series of LED HDTVs. Apart from producing brighter light compared with traditional CCFLs (Cold Cathode Fluorescent Lamps), LEDs (Light Emitting Diodes) are mercury-free and energy-efficient which make Samsung LED HDTVs fully compliant with Energy Star v3.0.

Here’s a video underscoring Samsung LED HDTVs’ eco-friendliness.

Seen in this photo are two of the models of the B6000 or Series 6 LED HDTVs. A 2009 CES Innovation Award honoree for “Eco-Friendly 1080p LED Full HD TV”, the B6000 rests elegantly on a deep piano black bezel and with a light ruby crystal design around the edges.

Samsung has been producing LED HDTVs for years but past models were not as thin as these. According to Mr. Jay Ha, Samsung Philippines Vice President for Consumer Electronics, super-slim LED HDTVs has become possible with the adoption of latest LED innovations developed by Samsung. Additionally, when Mr. Ha was asked to comment about the competitor’s OLED technology, he asserted that OLED HDTVs are not yet commercially feasible, given that the said technology, despite incomparable, is too costly for mass production at the moment.

On the other hand, Samsung’s B7000 comes with the Samsung Medi@2.0 solution which includes features such as Content Library (Flash), USB 2.0 Movie and DLNA Wireless. The B7000 is a 2009 CES Innovation Award honoree for “Ultra-Slim LED HDTV with the World’s Slimmest Wall Mount Solution”.

Another “s” that was pointed up during the event is speed. Samsung manifests this by making their HDTV offerings available in 60Hz, 120Hz and 240Hz frame rates, allowing consumers enjoy viewing fast-paced sports, video games and movies without motion blur and image judder.

Maintaining their brand synonymous with the word “style”, we could see here the integration of Touch of Color (ToC) design into Samsung’s complete array of audiovisual products which consists of the B6000 LED HDTV, the BD-P4600 Blu-ray player and the HT-BD1255 home theatre system.

From LED HDTVs, Samsung led our senses to see another set of captivating sights which was primarily comprised of their newest digital camera and camcorder models.

A 2009 CES Innovation Award honoree for “Ultra-Slim Digital Camera”, the highly portable ST50 is a remarkably slim 12.2 megapixel digital camera measuring just 16.6mm thick (excluding the lens). It offers a large 2.7 inch LCD screen for framing shots and reviewing images and videos, as well as a high-quality Samsung lens with 3x optical zoom.

Shown here are the offerings under Samsung’s WB Sseries. Conspicuous from this angle is the 10.2-megapixel WB500 which packs the world’s first ultra-wide 24mm Schneider lens with 10x optical zoom.

Under the PL Series, the 10.2-megapixel PL60 features a standard 35mm lens with 5x optical zoom as well as Optical and Digital Image Stabilization.

Looking for smart? Here’s the retro-looking Samsung WB1000 which, aside from its AMOLED display and other advanced features, tickled our fancy with its battery and memory meters found on its top.

Heralding Samsung’s H Series of Full HD camcorders, the HMX-H106 is the world’s first to feature an internal 64GB Solid State Drive (SSD), throwing in a host of advantages over a standard HDD camcorder such as lighter weight, longer battery life, faster read/write speed, and enhanced reliability.

Samsung doesn’t only apply the ToC design on its HDTVs and Blu-ray players, but on its camcorder line as well. Take for instance the SMX-C14 which features 10x optical zoom, Hyper Image Stabilization, and Active Angle Lens that helps reduce fatigue by allowing consumers to grip the camcorder in a more relaxed manner.

The bigwigs behind the success of Samsung AV Roadshow 2009: Vice President for Consumer Electronics Mr. Jay Ha, CTV Product Leader Ms. Roma Ramirez, Director for Corporate Marketing Mr. Glenn Glinoga, President and CEO Mr. Spencer Shim, Head of Product Marketing Group for Consumer Electronics Ms. Amby Navarro, and Director for Consumer Electronics Mr. Antonio Mauricio.

Above is a part of Mr. Shim’s speech during the affair. Expressing his thoughts about the news that Samsung was able to sell 10 million large-paneled LCDs last month, Mr. Shim affirmed the company’s leadership in the LCD business.

Here’s an excerpt of Ms. Ramirez’s speech in which the last part of it gave us a lasting message of Samsung’s passion of creating picture-perfect products that deliver only the perfect picture.

We are looking forward to having some, if not all, of these audiovisual attractions as our exclusive guests in Hardware Zone and HWM Philippines. But for now, we’re trying to recover and take a break after being stunned with all that we have seen at the Roadshow. Nevertheless, watch out for our coming print and online review of many of these showstoppers.

(Photos by Charles Custodio.)

comments

LEDTV

eyeopener | 13/05/2009, 21:52

The LED TVs are already available at Samsung stores. However, the store at Eastwood Mall still uses DVD content as their sample video and not HD.

wb1000

harper | 14/05/2009, 02:07

I personally like to have that Samsung WB1000. It's so unique :)

LED TV

timmy_kimmy | 14/05/2009, 22:12

Consumers would never realize the difference between HD and SD if local electronics stores continue to employ DVD content as their sample video.

LED TV

vash_stampede | 15/05/2009, 22:26

I agree with. Electronics stores nowadays are obviously promoting ignorance amongst consumers.

camcorder

radix_the_addict | 17/05/2009, 21:41

The SMX-C14 looks nice but too feminine.

SMX-C14

ashley | 18/05/2009, 23:38

Not only that, it's not even an HD camcorder.

LED TV?

normanq | 20/05/2009, 22:47

Samsung's strategy about the LED TV is quite misleading. The B6000 and B7000 are actually LCD TVs, except that they are LED-backlit.

LED TV?

mr. sinister | 23/05/2009, 20:04

Right. The only LED TV that I know is that one from Sony.

slim

j.mayer | 26/05/2009, 21:48

Look at those Samsung TVs. They're unbelievably slim! I want one!

LED TV

eurodollar | 31/05/2009, 14:04

The Sony XEL-1 is not a LED TV. It is an OLED TV.

Samsung AV Roadshow 2009: A Showcase Of Audio And Visual Advancements

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LEDTV

wb1000

LED TV

LED TV

camcorder

SMX-C14

LED TV?

LED TV?

slim

LED TV

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