Sony Ericsson's Trio-licious Lineup
Sony Ericsson's Trio-licious Lineup
Just this week, Sony's boss Howard Stringer took over the reigns as chairman of Sony Ericsson. This new change in management has long been predicted by tech critics, especially after Sony Ericsson revealed losses in the first quarter of the year. Stringer has been roped in to turn things around to help lift the profit margins going into 2010.
Going hand-in-hand with the new management is one of their strategies with the newly launched Entertainment Unlimited service that aims to deliver the best in imaging, music, gaming, content services and much more to its customers with the launch of three new handsets - namely, the Satio, Aino and the Yari. While we admit that we remain perplexed by the devices' strange kawaii-sounding names, we have to say that the phones' multimedia features and ease-of-use certainly strikes our fancy. Check out our special preview video showing off the latest trio from Sony Ericsson:-
For starters, the Satio (previously nicknamed Idou) is perched high up at the list of to-die-for touchscreen devices, with its huge 3.5-inch screen that is sensitive enough to let you launch applications without having to jab too hard on the screen. It's also Sony Ericsson's first S60 operating system based touch screen device. It comes fully packed with a media player and auto-focus camera, as well as connectivity functions such as GPS, Wi-Fi, TV-out, Bluetooth and much more. With a feature set that is only rivaled by the Samsung Omnia HD and the Apple iPhone 3GS, the 12.1-megapixel Satio wonder growls at rivals menacingly thanks to its top-notch multimedia capabilities.
The younger sibling Aino, isn't living in the Satio's shadows either. Flaunting features such as an 8-megapixel shooter and a media player, this 3-inch slider phone meets the needs of users who do not require hardcore camera functions that the Satio provides. What sets this special one apart, however, is its ability to access your media content from your Sony PlayStation 3 console using Remote Play technology on the Aino. Remote Play enables users to access media content on the gaming device from your phone via a local network between in your home or via the internet from anywhere in the world. What's even better is that with an acclaimed music listening time of 31 hours and a talk-time of up to 13 hours, you won't be scrabbling for your power charger in the middle of a heart-to-heart conversation.
Sony Ericsson's other new kid on the block, the Yari, might sound like something you would find on a sushi platter, but this delicious handset is filled with juicy gaming functions such as the ability to support Gesture Gaming. This means taking advantage of the built-in motion sensor by moving your arms or body to play games instead of the usual button mashing on the phone. Think of it as a 'mobile Wii'. With pre-loaded games such as Bowling and Tennis, gesture gaming on the Yari is a unique and eccentric gaming experience. For it to catch on though, there needs to be a much larger pool of simple games with mass appeal and that's probably tough to forecast at the moment. Other multimedia functions of the Yari include a 5-megapixel camera with digital zoom, as well as standard GPS and Bluetooth connectivity but sadly, no Wi-Fi.
While we are not quite as pleased with the conventional aesthetic design of the upcoming trio, we thoroughly applaud the hefty media-centric features that the phones have to offer. Availability of all three phones will be in the fourth quarter of this year, just in time for the start of the pampering season (estimated to be anywhere between late October and early November). Stay tuned for our full assessment then!
|Display||3.5-inch (640 x 360 pixels)||3-inch (240 x 432 pixels)||2.4-inch (240 x 320 pixels)|
|Connectivity||Wi-Fi, Bluetooth, TV out, A-GPS, USB support||Wi-Fi, Bluetooth, A-GPS, USB support||Bluetooth, A-GPS, USB support|
|Weight||126 grams||134 grams||115 grams|
|Dimensions||112 x 55 x 13.3mm||104 x 50 x 15.5mm||100 x 48 x 15.7mm|